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In 2004, Metro secured £18.7m capital funding from the
Department for Transport (DfT) to introduce its pioneering Mybus
yellow bus scheme which provides dedicated home-to-school transport
throughout West Yorkshire.
The award-winning scheme delivered a step-change in the quality
of service offered for young people. Improved attendance, increased
pupil confidence and readiness to learn were just some of the
benefits delivered by the scheme. Mybus achieved a positive modal
shift from car to bus with 64% of primary school Mybus users and
15% of secondary school Mybus pupils previously being driven to
school by car.
A range of features contributed to the success of the scheme.
The following pages outline the steps Metro took to deliver an
enhanced, dedicated school bus service and discusses the challenges
faced. While it may not be possible to introduce all Mybus features
to school services in your area, it may be possible to incorporate
some of the elements that made Metro's scheme a success.
The Mybus Scheme design brochure (pdf, 371k)
provides all of the information above in one document.
Metro has also produced some case studies (pdf,
2.61mb) that provide further information about the Mybus
Use Metro's specially developed economic tool
to find out your business case